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UGC Initiative Launches to Reward Active Clients

danielluna05
Aug 27
2 min read

Updated: 7 days ago

PRESS RELEASE


MONTREAL, QC — August 2026 — Cheer Action is launching a new User-Generated Content (UGC) initiative designed to give back to its clients while celebrating the athletes, coaches, teams, and clubs who bring their Cheer Action gear to life.


The concept is simple: share your Cheer Action experience, earn credit toward your next order.


Cheer Action is turning authentic social content into a tangible benefit for its active clients. Photos, videos, team moments, training sessions, competition-day content and other real-life experiences can now translate into credit directly applicable to a future Cheer Action order.


How does it work


Clients can earn credit in several ways:


  • Instagram Stories: Earn $10 per eligible Story, with a maximum of three per day. If an athlete or coach posts the content, the school or club must reshare it.

  • Publications: Earn $50 for an eligible content piece (reel, carousel or static image) published on Instagram or Facebook and identifying @cheeraction.ca.


The total UGC credit is capped at $250 per calendar year. Don't wait any longer to build credit towards your next order!


At the heart of the initiative is a simple idea: Cheer Action wants to reward the people who actively wear, use its products. The program creates a win-win opportunity. Clubs get rewarded for content they are already creating, while Cheer Action gets to showcase genuine experiences from the cheer community in Canada and beyond.


“Some of the best content about our products comes directly from the athletes and coaches who wear them,” says Cheer Action founder Dominique Longpré. “We wanted to find a way to recognize that support and give something back.”


The initiative is now open to Cheer Action clients. Full participation details, eligibility requirements and credit values are available through Cheer Action.


Share your enthusiasm. Collect your credit. Put it toward your next order.


For more information, contact info@cheeraction.ca

 
 
 

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